Beethoven, Toto, Hooch and even poor old misunderstood Cujo, us Atomic folk love dogs.
So our tails are wagging with excitement to tell you about our new Irish Greyhound Board campaign. We crafted an eye and ear catching press and radio campaign around the central thought ‘Don’t gamble on your night out. Fun is a sure thing at the Dogs’.
The lovely Frances created radio demonstrating three terrible ways you could spend your evening if you don’t go to the dogs. With Allan Keating as VO, fun was certainly a sure thing at the recording sessions.
The superbly talented Hansel Gonzales crafted a beautiful illustration of a fun-filled greyhound for the print.
Check out the radio campaign below.